“Artist has freedom here!” the customer says. “Center logo [should be] just a guy hiking, with mountains, trees, and sun in the background.”
Could there be any words more beautiful to a Stadri Artist? After all, no restrictions or rules. No editing of other artwork. Just a blank slate to create the artist’s vision of a “guy hiking with mountains, trees, and sun in the background.”
And could it be any easier for the customer? Put the art in the hands of those who know the business: the professionals. No need to force any creativity. Surely the artist will produce precisely what the customer truly desires. It’s so simple! What could go wrong?
The artist begins to sketch and concoct. He pushes pixels around in the computer as he uses his honed tastes and skills. He utilizes color theory and composition to make an exciting but stitchable patch design. As he proceeds he’s hit with questions: Cartoony or realistic? Fun or serious? Warm or cool colors? He finds the answers to all of this in one simple phrase:
“Artist has freedom!”
The artist has gone to school, studied, practiced, worked for years, and gained experience, all for moments like this. He pours it all into the design, delighted in this chance to truly play in his digital coloring box the way he wants. Not guided by anyone else’s vision but his own.
After a few hours of work he finishes and gazes for a moment at his newest artistic creation. He is proud of his whimsical style and warm and inviting color scheme. Continue reading